Episode 250: Stop Trying To Be Unique!

Show Notes

Vicky and Joe settle down to talk about plumbing, Joe’s magnificently bouffant lockdown hair, and the bullshit of rugged individualism. Yep: we’re talking about why you need to stop trying to be unique, and instead be uniquely valuable. It’s not as naff as it sounds: tune in to find out why this idea of “uniqueness” may be holding you back from writing your book, and what you want to focus on instead.

Key Points

  • [5:45] Vicky and Joe have no hot water!
  • [8:45] Vicky hears a lot of excuses as to why people haven’t written their book yet!
  • [12:20] There are very few idees out there that are truly ‘unique’. What makes it unique is you!
  • [16:45] You don’t have to be the best in order to write about your expertise.
  • [17:00] You also don’t have to go about this journey alone!
  • [21:10] The bar to doing good work is so low because very few people actually do what they say they’re going to do.
  • [23:05] When you bring value that makes you unique.
  • [24:15] Vicky shares some examples of how you can stand out.
  • [29:10] What should Vicky call her new coaching program? Send her a message!

    Mentioned in This Episode:


Order Vicky’s new book!

90-day Book Course

Creative Book Coaching

Join Vicky’s Power Hour

Subscribe on iTunesStitcher, and Overcast

Mythos, by Stephen Fry

Piranesi, by Susanna Clarke

The Truth, by Terry Pratchett

The Subtle Art of Not Giving a F*ck, by Mark Manson

Want to know more? I’ve written a book, you know. You can get your mitts on it here.

Want to read the transcript? Click below...

Episode Transcript

Ask a Question!

Got any questions about how to write a book? Or about small business marketing? Send us an email and we'll answer it on the podcast! 

Subscribe & Download

Listen on the go! Follow the 1000 Authors With Moxie Podcast using your favourite app:

Start Writing Your Book Today

If you want to learn more about how to write, self-publish, and market a book for your business, snaffle yourself a copy of How The Hell Do You Write A Book? Then check out the blog and podcast for more articles and guides. If you want a little (or a lot) more help, find out how you can work with me.

About Vicky...

Vicky Fraser is the founder of Moxie Books and author of How The Hell Do You Write A Book and Business For Superheroes. She helps business owners write life-changing books, connect with readers and new customers, and grow their businesses. When she's not doing that, she's hanging from a trapeze by her feet.

About the Author Harriet Randall